Friday, March 18, 2011

Lapel Pins in Action: Lilies for Lillie Campaign

I would like to share this story to illustrate how lapel pins can be a valuable addition to any fundraising effort.

The Lilies for Lillie campaign was created by Gord Delaney in memory of his mother Lillie in 2003.

“Lilies for Lillie has raised $250,000 and sold over 55,000 lapel pins over the past seven years and that is truly amazing” says founder Gord Delaney. “The support from the business community and communities around the province is always inspiring. Often times I walk by somebody wearing a LFL lapel pin and I cannot help but smile and think it’s pretty neat that somebody who never met my mother is helping me remember her and celebrate her life.” - The Telegram -

For this year fundraising, Lilies for Lillie has set the goal to raise $ 50,000 that will be equally split and donated to Daffodil Place, Heart and Stroke Foundation and the K-Rock Children’s Trust Fund.

Visit www.lflhome.com for more information.

Every time I read about this kind of stories, I'm amazed for the capacity of some people to turn around, what is maybe a sad moment or a bad experience, to a magnificent effort to help others and moreover to get the entire community involve in the process.

Custom lapel pins can help your fundraising drive Sometimes, it's easier to ask for donations if we can give something in exchange, like a pin for example. By including awareness pins in your campaign you're not only making things easier for the volunteers to ask for contributions, but also, spreading the word about your cause. Anyone wearing your lapel pins will become your ambassadors!

Lilies

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